NEW WORK from KONRAD BEGG + LEXUS
Konrad's latest campaign for Lexus combines cinematic landscapes with beautiful storytelling. These films work to illustrate the power of humans reconnecting with the people, places, and things we love.
"Feelings have evolved over millions of years. They are our most ancient characteristic and our deepest commonality with all living beings. Feelings are the key to connecting us with ourselves and the world in a complete and healthy way. Sometimes, for different reasons, we can get out of touch with our feelings, through too much use of technology, working too hard or just losing touch. Now Lexus, with the 800b, is encouraging us to feel more. To reconnect and to be fully ourselves. To relax, enjoy the drive and spend more time doing what’s important to us and to bring us closer to the things we’ve been missing."
Check out the campaign here: https://slt.re/8dcd8